2020 Top Trends in Functional Food
2020 Top Trends in Functional Food
On-Demand Web Events Food Health & Nutrition
1.00 CH
Leading consumer trends analysts Liz Sloan and Catherine Adams Hutt identity and clarify the top 10 functional food trends for 2020.
  • List Price: Free
Meeting Details :

Consumers continue to reprioritize and personalize their healthy eating goals, issues and actions. Foods “with benefits” have surpassed foods “that are good for me”, e.g., whole food, organic, local, and natural as an essential element in eating well.  Heart health no longer tops the list of health benefits consumers want to get from food, as interest in the microbiome, cognition and other lifestyle issues continue to grow. Products focused on trendy eating plans/diets, e.g. Keto and Paleo are being intermingled by daypart, as a pseudo-vegan food movement continues to sway marketers off course. What’s a savvy food and beverage marketer to do?  Tune in to hear Liz and Catherine help you navigate the landmines and opportunities in the ever-evolving healthy food sector.  

Dr. Elizabeth Sloan, Ph.D. | President, Sloan Trends; Contributing Editor, Food Technology Magazine
Catherine Adams Hutt, PhD, RD, CFS | Chief Science and Regulatory Officer, Sloan Trends
Mary Ellen Kuhn (moderator) | Executive Editor, Food Technology Magazine

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